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Convert & Nurture

Retargeting Campaigns for Lead Generation

Most people don't convert on their first visit — but they're far more likely to convert on the second or third. Retargeting keeps your business in front of people who already showed interest, which is why it's consistently one of the most efficient channels. Half Code builds retargeting that recovers warm prospects and turns them into leads.

  • Recovered warm prospects
  • Lower cost per lead
  • Higher overall conversion

Who it's for

Service businesses with traffic and interest that isn't yet converting to leads.

Why it matters

  • Recovered warm prospects
  • Lower cost per lead
  • Higher overall conversion
  • More touchpoints before the decision
  • Maximized value from every visitor

What Half Code does

How our retargeting work drives results

Website retargeting

We re-engage people who visited your site but didn't convert, bringing them back with the right offer at the right moment.

Lead form retargeting

We target people who started but didn't complete a form, or who engaged with a lead ad, recovering prospects who were nearly there.

Video viewers

People who watched your video ads are warm audiences. We retarget them with direct-response offers to convert that attention into leads.

CRM audience retargeting

We use your CRM lists to retarget existing leads and past inquiries, reinforcing your message across platforms until they book.

FAQs

Frequently asked questions

Common questions about retargeting with Half Code.

Why is retargeting so efficient?
It focuses spend on people who already showed interest, so conversion rates are typically much higher and cost per lead lower than cold traffic.
What platforms do you retarget on?
Primarily Meta and Google, including the Display and video networks, depending on where your audience spends time and where your data lives.
Do I need a lot of traffic for retargeting?
You need enough audience to make campaigns efficient. We'll assess your traffic and CRM data and recommend the right approach.

Let's build your revenue growth system

Book a free strategy call and we'll show you exactly where your biggest, fastest growth opportunities are — no obligation.