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Revenue Growth, Engineered

Half Code.Half Creative.100% Revenue Focused.

Where logic meets creativity. We combine custom web/apps development, paid advertising, SEO, AEO, GEO, CRO, automation and analytics to build systems that generate leads, drive sales, and scale revenue.

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  • Custom Web/Apps Development
  • Custom Software Solutions
  • Custom AI Solutions
  • Paid + Organic + AI Visibility
  • Conversion-First Strategy
  • Clear Revenue Reporting

Logic & Technology

Analytics + Tracking

Revenue Attribution

42% clearer reporting

Connect ad spend, leads, sales and revenue into one measurable dashboard.

View Analytics System

Reporting + Insights

Performance Dashboard

3.4x faster decisions

Track what matters across Meta, Google, CRM and website conversions.

See Reporting

CRM + Automation

Lead Follow-Up System

28% higher response rate

Automate speed-to-lead, reminders, nurture flows and reactivation.

View Automation

CRO + Funnels

Conversion Optimization

-31% cost per lead

Improve landing pages, forms, CTAs and funnel performance.

Improve Conversions

Performance + Build

Fast Growth Infrastructure

95+ Lighthouse target

Build fast landing pages, tracking systems and scalable growth infrastructure.

View Tech Stack

Creative & Growth

Creative + Branding

Offer & Creative Strategy

2.1x better CTR

Build ad angles, hooks and creative concepts that stop the scroll.

Explore Creative

Paid Ads + Strategy

Growth Roadmap

60-day launch plan

Build a focused plan across ads, SEO, AEO, GEO, CRO and automation.

Plan My Growth

Messaging + Copy

Conversion Messaging

38% more form starts

Turn business value into clear messaging that drives action.

Improve Messaging

Landing Pages + CRO

High-Converting Pages

2.7x conversion lift

Design landing pages that turn clicks into qualified leads and sales.

View Landing Pages

Meta Ads + Google Ads

Paid Growth Engine

5.2x ROAS

Scale lead generation and eCommerce revenue with paid acquisition systems.

View Growth System

Retention + Nurture

Customer Lifecycle System

90%+ retention focus

Build trust with follow-ups, remarketing, email, SMS and customer journeys.

Build Loyalty

Trusted by growing brands across service industries and eCommerce

  • Gravesend Construction Corp.
  • USADC
  • ML
  • Aki
  • Broadway
  • No Stress
  • PTS
  • Rocco
  • BHI
  • AMD
  • Gala Event
  • GaliDerm
  • Salon Studio FL
  • Advanced Rejuvenation Aesthetics
  • Supreme Roofing
  • AAXOTICS
  • Aayu Aesthetics
250+Businesses Served
$200M+Revenue Generated
5 StarClient Reviews
90%+Client Retention Rate

Two ways we drive growth

Choose your growth path

Whether you sell appointments or products, Half Code builds the right revenue engine for your business.

Lead Generation for Service Businesses

More qualified leads, booked appointments, calls and customers — from paid and organic channels working together, with follow-up automation that converts.

  • Meta & Google Ads
  • Local Services Ads
  • Local SEO & GBP
  • AEO & GEO
  • Landing pages & CRO
  • CRM automation
Explore Lead Generation

Revenue Growth for eCommerce Brands

More sales, higher ROAS, higher AOV and more profit — from a connected system of acquisition, conversion optimization and retention that scales sustainably.

  • Meta Ads & Shopping
  • Performance Max
  • eCommerce & Shopify SEO
  • AEO & GEO
  • CRO & checkout
  • Email/SMS & retention
Explore eCommerce Growth

How we drive growth

Seven channels. One revenue system.

Most agencies sell one tactic. Half Code connects every channel that moves revenue — so they compound instead of competing.

Paid Ads

Meta, Google, Shopping & LSAs engineered for booked leads and profitable sales.

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SEO

Compounding organic visibility that lowers your blended cost per customer.

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AEO

Win featured snippets, FAQs and Google AI Overviews for high-intent searches.

Learn more

GEO

Get referenced by ChatGPT, Gemini, Perplexity and Claude as buyers shift to AI.

Learn more

CRO

Turn more of your existing traffic into leads, sales and revenue.

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CRM Automation

Instant follow-up and nurture so no lead or sale slips through the cracks.

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Analytics & Attribution

Track what actually drives revenue with reliable, server-side measurement.

Learn more

It all works together

The magic isn't any single channel — it's the system. See how we combine them into one growth engine.

See our process

How the system turns attention into revenue

  1. Traffic Ads + SEO + AI search
  2. Landing Page Built to convert
  3. CRM Every lead captured
  4. Follow-Up Automated in minutes
  5. Retargeting No one slips away
  6. Sale Revenue you can track

Why Half Code is different

Most agencies sell tactics. We build systems.

A tactic produces a report. A system produces revenue. Every capability below is engineered to feed the next — so results compound instead of leaking.

Paid Media

Meta, Google and Local Services Ads run against revenue targets — not vanity clicks.

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SEO / AEO / GEO

Visibility in Google, answer engines and AI assistants like ChatGPT and Perplexity.

Learn more

Landing Pages

Fast, focused pages engineered to turn every click into a lead or a sale.

Learn more

CRM Automation

Speed-to-lead, nurture and reactivation that work every lead automatically.

Learn more

CRO

Continuous conversion optimization that compounds the value of all traffic.

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Analytics

Reliable tracking and attribution, so you scale what actually makes money.

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One connected revenue engine

Every channel feeds the next. That's why our clients scale predictably while tactic-by-tactic agencies stall.

Book a Free Strategy Call

Industries we serve

Growth marketing for your industry

From med spas and roofers to Shopify and DTC brands — we tailor the system to how your market actually buys.

Service businesses

Med Spas

Roofing Companies

HVAC Companies

Plumbing Companies

Electrical Contractors

Home Services

eCommerce brands

Shopify Brands

DTC Brands

Fashion Brands

Luxury Brands

Beauty Brands
View all industries

SEO + AEO + GEO authority

Built for Google, AI search, and revenue

Search no longer ends at ten blue links. We make your business visible everywhere buyers look — classic search, answer boxes and the AI assistants reshaping discovery.

SEO Search Engine Optimization

SEO makes your business visible in Google and other search engines — technical health, content and local signals that earn rankings and compounding organic demand.

Explore SEO
AEO Answer Engine Optimization

AEO structures your content so answer engines can feature it — featured snippets, FAQs, voice results and Google AI Overviews that answer questions before the click.

Explore AEO
GEO Generative Engine Optimization

GEO makes your brand easier for AI assistants like ChatGPT, Gemini, Claude and Perplexity to understand and reference when buyers ask for recommendations.

Explore GEO
  • Featured snippets
  • AI answers & Overviews
  • Local search & maps
  • AI discovery & citations

Our Process

A proven path from audit to scale

Every engagement follows a disciplined, revenue-focused process — so you always know what we're doing and why.

  1. 1

    Audit

    We analyze your funnel, channels and economics to find the biggest growth levers.

  2. 2

    Strategy

    We map a revenue plan across paid, organic and AI visibility tailored to your goals.

  3. 3

    Build

    We build the campaigns, pages, tracking and automation your system needs.

  4. 4

    Launch

    We go live with everything wired for measurement and fast feedback.

  5. 5

    Optimize

    We test and refine relentlessly to lower cost per result and lift conversion.

  6. 6

    Scale

    We scale what works profitably and compound results month over month.

Case studies

Real client work that grows revenue

How our growth systems generate qualified leads and profitable sales for real Half Code clients.

Zatar Food website
Shopify Brands eCommerce Growth
2024
+72%
Online Revenue Growth

Zatar Food eCommerce Growth Case Study

How a DTC food brand grew online revenue with a rebuilt store experience, multi-channel paid acquisition and an organic search foundation.

Read case study
No Stress Auto website
Auto Body Shops SEO
2025
+115%
Organic Traffic

No Stress Auto SEO Case Study

How a New York auto shop built durable local search visibility with SEO-structured service pages and a healthy technical foundation.

Read case study
Rocco Steakhouse website
Restaurants Google Ads
2025
+89%
Reservation Actions

Rocco Steakhouse Google Ads Case Study

How a NYC steakhouse captured high-intent dining searches with Google Ads built around local intent, reservations and private events.

Read case study
View all case studies

Featured projects

Real builds for real businesses

Websites, stores and growth systems we've designed, built and scaled for Half Code clients.

AAXOTICS website by Half Code 2026
Auto Rental Companies Custom Web Development

AAXOTICS

View project
Supreme Roofing website by Half Code 2026
Roofing Companies Custom Web Development

Supreme Roofing

View project
Gravesend Construction Corp. website by Half Code 2026
General Construction Custom Web Development

Gravesend Construction Corp.

View project
Galiderm Aesthetics website by Half Code 2026
Med Spas Custom Web Development

Galiderm Aesthetics

View project
Gala Events & Food Artistry website by Half Code 2025
Event Catering & Management Custom Web Development

Gala Events & Food Artistry

View project
Zatar Food website by Half Code 2024
Shopify Brands Custom Web Development

Zatar Food

View project
View all projects

FAQs

Frequently asked questions

Direct answers about what Half Code does, who we help, and how our revenue systems work.

What does Half Code do?
Half Code is a revenue-focused digital growth company. We help service businesses generate qualified leads and eCommerce brands increase profitable sales by combining paid advertising, SEO, AEO, GEO, conversion optimization, web development, CRM automation and analytics into one connected revenue system.
Who does Half Code work with?
We work with service businesses — home services, roofing, HVAC, plumbing, auto shops, med spas, restaurants, construction and staffing companies — and with eCommerce brands including Shopify, DTC, beauty, fashion and luxury brands.
How is Half Code different from a typical agency?
Most agencies sell a single tactic. Half Code builds complete systems: acquisition, landing pages, CRM follow-up, conversion optimization and analytics working together. We measure success in revenue, not impressions — and we optimize for AI search (AEO and GEO), not just Google.
Do you build websites?
Yes. We design and develop custom websites, Shopify stores, web apps and landing pages — fast, conversion-focused builds that serve as the foundation of the growth system. See our Projects page for live client work.
What is AEO?
AEO (Answer Engine Optimization) is the practice of structuring your content so answer engines can feature it — featured snippets, FAQ results, voice answers and Google AI Overviews. It keeps your business visible as more searches are answered without a click.
What is GEO?
GEO (Generative Engine Optimization) improves how AI assistants like ChatGPT, Gemini, Claude and Perplexity understand and reference your business, so you stay discoverable when buyers ask AI for recommendations instead of searching Google.
Do you manage Meta Ads?
Yes. We run Meta (Facebook and Instagram) advertising for both lead generation and eCommerce — offer strategy, creative testing, retargeting and tracking, optimized toward booked leads and profitable sales rather than clicks.
Do you manage Google Ads?
Yes. We manage Google Search, Shopping, Performance Max and Local Services Ads — built around buyer intent, accurate conversion tracking and budget discipline so spend concentrates on what produces revenue.
Can you connect CRM systems?
Yes. We implement and automate CRMs like HubSpot, Zoho and GoHighLevel — instant lead routing, speed-to-lead follow-up, reminders, nurture and reactivation — so every lead is worked automatically.
Do you only run ads, or full growth systems?
Full systems. Ads are one input; we also build the landing pages, organic visibility, follow-up automation and measurement that turn traffic into revenue. That connection is why results compound instead of plateauing.
Do you guarantee results?
No responsible partner can guarantee specific rankings, lead volumes or ROAS. What we commit to is a sound system, disciplined optimization and transparent reporting so you can clearly see what's driving revenue and scale it.
How do we get started?
Book a free strategy call. We'll review your business, identify your biggest growth opportunities and outline a clear plan — with no obligation.

Ready to build a revenue system that compounds?

Book a free strategy call and discover the fastest path to more qualified leads, better conversion rates, and measurable growth.

Book a Free Strategy Call Get a Free Growth Audit